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Turning off "Customers who purchased this item also purchased these items:"
Rank: Member
Joined: 3/3/2006(UTC)
Posts: 1,737
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<H4 class=suggesteditemstitle id=ctl00_MainContentHolder_SuggestedItems1_SuggestedItemsTitle>Customers who purchased this item also purchased these items:</H4>
I can't get the suggested items to behave in Firefox (they scatter around at the bottom of the screen - they look drunk), and I really dislike this extra sell technique anyway... Can this be disabled? |
Optimists invent airplanes,
Pessimists buy parachutes. |
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Rank: Member
Joined: 9/27/2004(UTC)
Posts: 1,099
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Hey Mitch.
There is a “SuggestedItems” user control on the product templates that you can comment out.
If you need help commenting out this user control, let us know.
What display issues are you having with it? |
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Rank: Member
Joined: 3/3/2006(UTC)
Posts: 1,737
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Display: have a look. Keep in mind that my page has been widened to 900px. The space to the right accepts a column of products of CrossSells very nicely. I just don't also need "Also Bought".... further clogging the screen. Commenting out line 122 worked fine, thanks. MitchA attached the following image(s):  Also-bought-FF.jpg (98kb) downloaded 60 time(s).You cannot view/download attachments. Try to login or register. |
Optimists invent airplanes,
Pessimists buy parachutes. |
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Rank: Member
Joined: 6/6/2005(UTC)
Posts: 483
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I just got rid of that today. Took me awhile to find out how.
Options -> Performance Settings: Change Suggested Items Maximum Results = 0
Bob Noble
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Rank: Member
Joined: 3/3/2006(UTC)
Posts: 1,737
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I knew I'd seen that somewhere... |
Optimists invent airplanes,
Pessimists buy parachutes. |
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Rank: Member
Joined: 9/27/2004(UTC)
Posts: 1,099
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That's another way to do it :)
I guess I figured if you are not going to use it, why have it on the page at all. |
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Rank: Member
Joined: 11/5/2003(UTC)
Posts: 2,136
Was thanked: 1 time(s) in 1 post(s)
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I wonder if there is a way to integrate A/B testing with a feature like this. By way of " Don't Ask - Observe" I found the Practical Guide to Controlled Experiments on the Web (pdf), which describes the importance of A/B testing, "Greg Linden at Amazon created a prototype to show personalized recommendations based on items in a shopping cart. You add an item, recommendations show up; add another item, different recommendations show up. Linden notes that while the prototype looked promising, a marketing senior vice-president was dead set against it, claiming it would distract people from checking out. Greg was forbidden to work on this any further. Nonetheless, Greg ran a controlled experiment, and the feature won by such a wide margin that not having it live was costing Amazon a noticeable chunk of change. With new urgency, shopping cart recommendations launched. Since then, multiple sites have copied cart recommendations. The culture of experimentation at Amazon, where data trumps intuition, and a system that made running experiments easy, allowed Amazon to innovate quickly and effectively." Have a "system that made running experiments easy" seems critical. What would that look like? |
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Rank: Member
Joined: 3/3/2006(UTC)
Posts: 1,737
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Books and impulse items ($1.00 to $45.00) likely DO benefit from this type of exposure (Also Bought...). That's why the low-priced items are at the cash register at 7-11. I sell items in the $300.00 to $600.00 range... Nobody buys my stuff on the spur of the moment. I suppose showing a suggested product is OK, tripping someone on the way to the checkout page is unforgivable.
"Have a "system that made running experiments easy" seems critical. What would that look like?
Amazon can afford to open a sister site and run it for a few weeks to "see what happens" with different layouts with a few hundred or thousand shoppers. I for one, HATE the look of Amazon's pages. I want to cut through the clutter and get out.
I was so distracted there once, I added an item to my cart and forgot to pay on the way out.... I was a bit angry a few days later when I realized that I never placed the order...
My site... two clicks to a page with an "Add to Cart" button on it. |
Optimists invent airplanes,
Pessimists buy parachutes. |
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